The inspiration of the project, “Everyone Knows Your Mother is a Witch,” is a novel written about the trial of Katharina Kepler, set in the 17th century. When she is accused of being a witch, she must defend herself through her son, a mathematician and scientist, and her neighbour Simon. The story follows themes such as truth vs lies, and natural vs supernatural. Katharina, as a character, strives to be rooted in the real world, going against the tales of supernatural deeds, and believes strongly in the power of the natural world, which can be seen in her many herbal remedies.
This is a conceptual brand and product.
